About Us

10pearls Labs

10pearls University

Empower Foundation

Founded in 2004, 10Pearls is an award-winning software application development company peopled by problem solvers: engineers, artists, scientists, and more. We help organizations meet their strategic goals by building intelligent experiences. We leverage technologies such as artificial intelligence, augmented/virtual reality, big data, cloud computing, and machine learning.

In 2017, 10Pearls acquired UX research firm Brilliant Experience, enabling us to add cognitive design and sophisticated customer research capabilities to help companies innovate and redefine business models by better understanding human behavior and motivations. We work with businesses of all sizes, and our many long-term, successful partnerships are built upon trust, integrity, and successful delivery and execution. The future is complex. We make it simple.

Innovation Lab

Innovation is the lifeblood of our success. To keep this commitment, we have devoted resources to understanding the impact of emerging technologies — artificial intelligence, augmented/virtual reality, big data, cloud computing, and machine learning — on software development, business models, go-to-market strategies, and specific industries.

User Research Lab

We also have a new User Research Lab that focuses on how humans are adapting to our changing world, so that we can design intelligent and compelling technologically mediated user experiences.

Learn More

Our employees are our most important assets. With diverse backgrounds in science, engineering, art, business, and more, we seek out opportunities for them to exchange information and enhance their skills. While this happens naturally when they are teamed up for a client, we also provide a more formal approach for improving technical and management skills via our 10Pearls University: Center for Continuous and Advanced Learning [Link].
Here, we provide workshops, training sessions, boot camps, and webinars. We also build on industry resources through organizing tech talks by industry gurus, conducting panel discussions, and organizing competitions.

Learn more (link to more thorough university page with content from the existing website)

Social Responsibility

10Pearls was founded on two principles: corporate growth and contributing positively and responsibly to society. We do well while doing good.

The Empower Foundation [link] is a formalization of this effort. We believe in building a strong, peaceful, and brighter future by focusing on children, women, and disabled people.

We have supported organizations in Virginia, where we are headquartered, and Pakistan, the heart of our technology team. We’ve shared some of the stories here [link to EF page].

Our Story

Founded in 2004, 10Pearls is an award-winning software application development company peopled by problem solvers: engineers, artists, scientists, and more. We help organizations meet their strategic goals by building intelligent experiences. We leverage technologies such as artificial intelligence, augmented/virtual reality, big data, cloud computing, and machine learning.

In 2017, 10Pearls acquired UX research firm Brilliant Experience, enabling us to add cognitive design and sophisticated customer research capabilities to help companies innovate and redefine business models by better understanding human behavior and motivations. We work with businesses of all sizes, and our many long-term, successful partnerships are built upon trust, integrity, and successful delivery and execution. The future is complex. We make it simple.

Leadership Team

Results-oriented, innovative thought-leaders.
IMRAN AFTAB
CO-FOUNDER & CEO
JOHN WHALEN
CHIEF EXPERIENCE OFFICER
GHAZANFAR GHORI
CHIEF TECHNOLOGY OFFICER
PETER HESSE
CHIEF SECURITY OFFICER
ZEESHAN AFTAB
CO-FOUNDER & MANAGING DIRECTOR
AMY KEMON
CONTROLLER
AHMED AYUB
COUNTRY MANAGER PAKISTAN
SACHIN DUGGAL
DIRECTOR, CLIENT DELIVERY

10Pearls Labs

Innovation is the lifeblood of our success. To keep this commitment, we have devoted resources to understanding the impact of emerging technologies — artificial intelligence, augmented/virtual reality, big data, cloud computing, and machine learning — on software development, business models, go-to-market strategies, and specific industries.

The experience is the product. We generate deep psychological insights about your audience: what will excite them, and what will keep them coming back for more. Our customer insights team harness the latest anthropological and psychological techniques pushing the boundaries of neurometrics and use our unique blend of lean and design thinking techniques to provide world-class product innovation.

We also have a new User Research Lab that focuses on how humans are adapting to our changing world, so that we can design intelligent and compelling technologically mediated user experiences.

10Pearls University

Our employees are our most important assets. With diverse backgrounds in science, engineering, art, business, and more, we seek out opportunities for them to exchange information and enhance their skills. While this happens naturally when they are teamed up for a client, we also provide a more formal approach for improving technical and management skills via our 10Pearls University: Center for Continuous and Advanced Learning.

Here, we provide workshops, training sessions, boot camps, and webinars. We also build on industry resources through organizing tech talks by industry gurus, conducting panel discussions, and organizing competitions.

Learn More

Empower Foundation

10Pearls was founded on two principles: corporate growth and contributing positively and responsibly to society. We do well while doing good.

The Empower Foundation is a formalization of this effort. We believe in building a strong, peaceful, and brighter future by focusing on children, women, and disabled people.

We have supported organizations in Virginia, where we are headquartered, and Pakistan, the heart of our technology team.

Learn More

Our name, 10Pearls, was chosen to bring together two accepted symbols of perfection: the number 10 and pearls. The number 10 is the perfect score out of 10, a score we aim for when partnering with our customers. Since ancient times, the pearl has been a symbol of unblemished perfection. It is the oldest known gem, and for centuries considered the most valuable. In nature, pearls are formed after years of hard work by the oyster after a grain of sand enters it. To us, therefore, the combination of the number 10 and pearls symbolize the perfection that results from intelligent decisions, good luck, and hard work - a perfection we strive for to help our customers succeed.