Case Study | Healthcare

AARP

Caregiver Support Platform

Empowering caregivers with an all-in-one support platform that streamlines access to key resources, allowing them to focus on delivering quality care.

Overview

AARP identified an urgent need to evolve its caregiver program to address the rising demands of millennial caregivers. 10Pearls developed a modernized web and mobile platform that consolidated caregiving resources into a unified, user-friendly experience.

Enhanced caregiver engagement
with user-focused support features

Reduced admin costs by over 10%
by digitizing key support operations

Challenge

As the millennial caregiver demographic continued to grow, AARP needed a modernized support program that leverage mobile and digital experiences. The existing program lacked the targeted approach necessary to resonate with a tech-forward, millennial audience and properly address their unique challenges.

Solution

10Pearls designed and developed an end-to-end community platform, accessible on web and mobile, to offer real-time support and resources for millennial caregivers. The platform provided forums for caregivers to share thoughts and key tips on topics like diet, nutrition, and transportation assistance, fostering a sense of community and collaboration. With integrated telehealth services, caregivers could use the platform’s intuitive chat interface for immediate advice or guidance. This innovative platform modernized caregiving support, strengthened AARP’s connection with millennial caregivers, and delivered resources that met their unique challenges, ultimately driving engagement and solidifying AARP’s relevance in the caregiving space.

Customer

Nation’s largest non-profit organization
for seniors

Services

Tech Stack

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