A couple of weeks ago, members of the 10Pearls team stopped by the Voice of Healthcare Summit to mingle with, and learn from, other industry leaders at the forefront of the voice enablement in healthcare movement. Smart speakers are being adopted at record rates within the industry, and when voice enablement is paired with artificial intelligence or machine learning the applications are limitless. As we saw at the conference, many companies are beginning to create solutions centered around voice, which is wonderful, but it is important to note that voice enablement must be done correctly to be effective.
If you are considering a voice interface, we recommend you keep the following tips in mind:
- Avoid voice in isolation: Like any other kind of interface, voice is most powerful when used in combination with other tools. Isolating voice entirely will lead to a poor user experience, resulting in low engagement and retention.
- Plan for scalability: Give yourself wiggle room to grow. As advancements are made and voice technologies improve, refreshing your voice interfaces will be imperative to remaining competitive and engaging customers.
- Voice requires a new way to think about content: First our focus was on creating content for the web, and then content for mobile, and now we need to adjust our content strategies once again for voice. The content delivered via voice must be written and structured differently than traditional content, and in-depth research into how your audience will engage is crucial to success.
Voice interfaces are becoming more sophisticated and capable, and have the potential to revolutionize the industry. If fed with enough data, these platforms can transcribe physician notes, bolster security, engage patients more effectively, and more.
If you are not already thinking of incorporating voice into your product roadmaps, then now is the time to experiment. If you are interested in building a pilot, reach out to our team and we would be happy to walk you through the process and advise you on best practices.