{"id":156680,"date":"2025-10-13T09:46:51","date_gmt":"2025-10-13T09:46:51","guid":{"rendered":"https:\/\/clone4.10pearls.com\/uncategorized\/\/"},"modified":"2026-07-30T10:14:07","modified_gmt":"2026-07-30T10:14:07","slug":"what-is-agentic-commerce","status":"publish","type":"post","link":"https:\/\/10pearls.com\/uk\/blog\/what-is-agentic-commerce\/","title":{"rendered":"What is Agentic Commerce: The Future Competitive Edge in Retail"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"156680\" class=\"elementor elementor-156680\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a9a3112 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a9a3112\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d890514\" data-id=\"d890514\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d1b6712 sec-title elementor-widget elementor-widget-heading\" data-id=\"d1b6712\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Agentic Commerce: More Than Just AI-Assisted Retail<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-db5746f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"db5746f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3e2238c\" data-id=\"3e2238c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-007e35d elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"007e35d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"81\" height=\"81\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/04\/10p-circle-logo.svg\" class=\"attachment-full size-full wp-image-128512\" alt=\"10p-circle-logo\" loading=\"lazy\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-title\">By 10Pearls editorial team<\/p><p class=\"elementor-image-box-description\">A global team of technologists, strategists, and creatives dedicated to delivering the forefront of innovation. Stay informed with our latest updates and trends in artificial intelligence, advanced technology, healthcare, fintech, and beyond. Discover insightful perspectives that shape the future of industries worldwide.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-3fc9743 no-margin-inner e-flex e-con-boxed e-con e-parent\" data-id=\"3fc9743\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3769ccf e-con-full e-flex e-con e-child\" data-id=\"3769ccf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6180fc5 elementor-widget elementor-widget-text-editor\" data-id=\"6180fc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>OpenAI has partnered with e-commerce platform Shopify and the online marketplace Etsy to enable ChatGPT users to make purchases directly within chats. This \u201cinstant checkout\u201d capability is powered by the Agentic Commerce Protocol (ACP) that OpenAI has co-developed with payment processor Stripe. For now, this feature is only available to ChatGPT users in the US and only for single-item purchases (no carts yet), but it\u2019s still a significant milestone in the shift toward agentic commerce.<\/p><p>In this blog, we will discuss what agentic commerce is, where it\u2019s heading, and what e-commerce businesses should know to capitalize on this emerging change in the landscape. Then we will dive into OpenAI\u2019s approach to agentic commerce, as its early adoption will likely set the tone for the market.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee9d19c e-con-full e-flex e-con e-child\" data-id=\"ee9d19c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-da6a383 elementor-widget elementor-widget-image\" data-id=\"da6a383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"4716\" height=\"3144\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1.jpg\" class=\"attachment-full size-full wp-image-156760\" alt=\"\" srcset=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1.jpg 4716w, https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1-300x200.jpg 300w, https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1-1024x683.jpg 1024w, https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1-768x512.jpg 768w, https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1-1536x1024.jpg 1536w, https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/10\/young-happy-woman-buy-product-by-online-shopping-with-utmost-security-1-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 4716px) 100vw, 4716px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b577a1 e-flex e-con-boxed e-con e-parent\" data-id=\"7b577a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b07ddb elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7b07ddb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-calendar-check\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M400 64h-48V12c0-6.627-5.373-12-12-12h-40c-6.627 0-12 5.373-12 12v52H160V12c0-6.627-5.373-12-12-12h-40c-6.627 0-12 5.373-12 12v52H48C21.49 64 0 85.49 0 112v352c0 26.51 21.49 48 48 48h352c26.51 0 48-21.49 48-48V112c0-26.51-21.49-48-48-48zm-6 400H54a6 6 0 0 1-6-6V160h352v298a6 6 0 0 1-6 6zm-52.849-200.65L198.842 404.519c-4.705 4.667-12.303 4.637-16.971-.068l-75.091-75.699c-4.667-4.705-4.637-12.303.068-16.971l22.719-22.536c4.705-4.667 12.303-4.637 16.97.069l44.104 44.461 111.072-110.181c4.705-4.667 12.303-4.637 16.971.068l22.536 22.718c4.667 4.705 4.636 12.303-.069 16.97z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">This blog is updated on Nov 03, 2025<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c961c8 elementor-section-full_width elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"3c961c8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d82ee7b\" data-id=\"d82ee7b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3f0514 blog-menu-hd elementor-widget elementor-widget-text-editor\" data-id=\"a3f0514\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3 style=\"font-size: 28px;\"><strong>Blog contents<\/strong><\/h3>\n<ul id=\"homeAnchorMenu2\" class=\"blog-menu\" style=\"list-style-type: none;\">\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#01\">What is agentic commerce?<\/a><\/span><\/li>\n \t<li><a data-target=\"#13\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#13\">Core stakeholders<\/a><\/span><span style=\"text-decoration: underline;\"><a data-target=\"#02\">\nWhy agentic commerce is the next competitive advantage for retailers<\/a><\/span><\/li>\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#03\">How to leverage the full potential of agentic commerce <\/a><\/span><\/li>\n \t<li><a data-target=\"#04\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#04\">Integration<\/a><\/span><\/li>\n \t<li><a data-target=\"#05\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#05\">Marketing<\/a><\/span><\/li>\n \t<li><a data-target=\"#06\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#06\">Listing<\/a><\/span><\/li>\n \t<li><a data-target=\"#07\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#07\">Trust signals<\/a><\/span><\/li>\n \t<li><a data-target=\"#08\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#08\">Redefining metrics<\/a><\/span><\/li>\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#14\">Agentic commerce vs traditional e-commerce<\/a><\/span><\/li>\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#09\">Understanding OpenAI\u2019s instant checkout\n<\/a><\/span><\/li>\n \t<li><a data-target=\"#15\">\u00a0 \u00a0 \u00a0 <span style=\"text-decoration: underline;\">A major milestone in agentic commerce<\/span><\/a><\/li>\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#10\">Agentic commerce protocol \u2013 The open protocol driving this shift<\/a><\/span><\/li>\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#11\">Powering the next wave of agentic commerce with 10Pearl<\/a><\/span><\/li>\n \t<li><span style=\"text-decoration: underline;\"><a data-target=\"#12\">FAQs on agentic commerce<\/a><\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f6eecb1 elementor-section-full_width elementor-hidden-desktop elementor-section-height-default elementor-section-height-default\" data-id=\"f6eecb1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fe70c6\" data-id=\"2fe70c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cc741e blog-menu-hd elementor-widget elementor-widget-text-editor\" data-id=\"2cc741e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3 style=\"font-size: 24px;\"><strong>Blog contents<\/strong><\/h3><ul id=\"homeAnchorMenu2\" class=\"blog-menu\" style=\"list-style-type: none;\"><li><span style=\"text-decoration: underline;\"><a data-target=\"#01\">What is agentic commerce?<\/a><\/span><\/li><li><a data-target=\"#13\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#13\">Core stakeholders<\/a><\/span><span style=\"text-decoration: underline;\"><a data-target=\"#02\"><br \/>Why agentic commerce is the next competitive advantage for retailers<\/a><\/span><\/li><li><span style=\"text-decoration: underline;\"><a data-target=\"#03\">How to leverage the full potential of agentic commerce <\/a><\/span><\/li><li><a data-target=\"#04\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#04\">Integration<\/a><\/span><\/li><li><a data-target=\"#05\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#05\">Marketing<\/a><\/span><\/li><li><a data-target=\"#06\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#06\">Listing<\/a><\/span><\/li><li><a data-target=\"#07\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#07\">Trust signals<\/a><\/span><\/li><li><a data-target=\"#08\">\u00a0 \u00a0 \u00a0 \u00a0<\/a><span style=\"text-decoration: underline;\"><a data-target=\"#08\">Redefining metrics<\/a><\/span><\/li><li><span style=\"text-decoration: underline;\"><a data-target=\"#14\">Agentic commerce vs traditional e-commerce<\/a><\/span><\/li><li><span style=\"text-decoration: underline;\"><a data-target=\"#09\">Understanding OpenAI\u2019s instant checkout<br \/><\/a><\/span><\/li><li><a data-target=\"#15\">\u00a0 \u00a0 \u00a0 <span style=\"text-decoration: underline;\">A major milestone in agentic commerce<\/span><\/a><\/li><li><span style=\"text-decoration: underline;\"><a data-target=\"#10\">Agentic commerce protocol \u2013 The open protocol driving this shift<\/a><\/span><\/li><li><span style=\"text-decoration: underline;\"><a data-target=\"#11\">Powering the next wave of agentic commerce with 10Pearl<\/a><\/span><\/li><li><span style=\"text-decoration: underline;\"><a data-target=\"#12\">FAQs on agentic commerce<\/a><\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-c9edd61 e-con-full benifits-table-section list-style-01 e-flex e-con e-parent\" data-id=\"c9edd61\" data-element_type=\"container\" data-e-type=\"container\" id=\"01\">\n\t\t<div class=\"elementor-element elementor-element-90bdcd2 e-con-full e-flex e-con e-child\" data-id=\"90bdcd2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6d18b25 e-con-full e-flex e-con e-child\" data-id=\"6d18b25\" data-element_type=\"container\" data-e-type=\"container\" id=\"01\">\n\t\t\t\t<div class=\"elementor-element elementor-element-49e5802 location-heading elementor-widget elementor-widget-heading\" data-id=\"49e5802\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is agentic commerce?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5bb587 elementor-widget elementor-widget-text-editor\" data-id=\"e5bb587\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Agentic commerce is when users (individuals and businesses) use AI agents for commercial activities like sales, purchases, and negotiations. This includes user-directed actions, automated purchases set up by the user, or giving agents the autonomy to conduct these activities while adhering to user-defined goals and constraints.<\/p><p>This broad definition of agentic commerce expands beyond the autonomy of AI to include human-guided, agent-facilitated actions. The precedent for agents making <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/ai-driven-data-and-analytics-in-fintech\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">financial decisions<\/span><\/a><\/span> already exists in trading, lending, and other related sectors, typically with regulatorily required human-in-the-loop. The \u201cautonomy\u201d evolution of consumer-oriented agentic commerce is something enterprises need to consider and plan for.<\/p><p><strong>Examples of agentic commerce:<\/strong>\u00a0<\/p><ul><li>Amazon\u2019s \u201c<a href=\"https:\/\/www.aboutamazon.com\/news\/retail\/amazon-shopping-app-buy-for-me-brands\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"text-decoration: underline; color: black;\">Buy for Me<\/span><\/a>\u201d feature allows an AI agent to complete the discovery-to-purchase journey outside the Amazon ecosystem on the user&#8217;s behalf. It\u2019s a narrow use case but still an early example of agentic commerce.<\/li><li><a href=\"https:\/\/www.mastercard.com\/us\/en\/business\/artificial-intelligence\/mastercard-agent-pay.html\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: black;\">Mastercard Agent Pay<\/span><\/a> and <a href=\"https:\/\/corporate.visa.com\/en\/products\/intelligent-commerce.html\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"text-decoration: underline; color: black;\">Visa\u2019s Intelligent Commerce<\/span><\/a> can be considered agentic commerce enablers \u2013 ecosystems, tools, and standards for secure agent-handled payments.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24496ed e-con-full e-flex e-con e-child\" data-id=\"24496ed\" data-element_type=\"container\" data-e-type=\"container\" id=\"13\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40224e8 location-heading elementor-widget elementor-widget-heading\" data-id=\"40224e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Core stakeholders<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ebf3ff elementor-widget elementor-widget-text-editor\" data-id=\"9ebf3ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Whether we evaluate the entire agentic AI commerce landscape or focus on specific agentic e-commerce interactions, there are four core stakeholders<\/p><ul><li><strong>AI agents &amp; LLMs:<\/strong> An AI agent, multiple <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/exploring-the-potential-of-ai-agents-applications-across-industries\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">AI agents<\/span><\/a><\/span> working in concert, or <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/find-the-right-llm-for-your-business\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">an LLM<\/span><\/a><\/span> interface like ChatGPT helping individuals or businesses complete commercial actions (buying\/selling) is the defining characteristic of agentic commerce. It can also be called conversational commerce when you can complete your discovery-to-purchase journey within your conversation with an <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/generativeai\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">AI agent or LLM.<\/span><\/a><\/span><\/li><li><strong>User:<\/strong> The individual or business leveraging AI\u2019s agentic capabilities to complete a commercial transaction.<\/li><li><strong>Seller\/Business:<\/strong> An individual seller or business on approved platforms (that AI agents\/LLMs evaluate listings from) that create, modify, and curate their listings for AI agents\/LLMs.<\/li><li><strong>Payment Processor:<\/strong> The entity that establishes a secure payment flow from user to seller through an AI agent\/LLM. From credential management to refunds, payment processors are fully or partially (along with the entity behind AI agents\/LLMs) responsible for all the elements of the transaction pipeline<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e4f952 e-con-full e-flex e-con e-child\" data-id=\"1e4f952\" data-element_type=\"container\" data-e-type=\"container\" id=\"02\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c0f49ed location-heading elementor-widget elementor-widget-heading\" data-id=\"c0f49ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why agentic commerce is the next competitive advantage for retailers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7693a55 elementor-widget elementor-widget-text-editor\" data-id=\"7693a55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A recent survey revealed that<a href=\"https:\/\/hbr.org\/2025\/06\/forget-what-you-know-about-seo-heres-how-to-optimize-your-brand-for-llms\" target=\"_blank\" rel=\"noopener nofollow\"> <span style=\"text-decoration: underline; color: black;\">58%<\/span> <\/a>of consumers turn to LLMs for product and service recommendations. The latest paper from OpenAI indicated that <a href=\"https:\/\/cdn.openai.com\/pdf\/a253471f-8260-40c6-a2cc-aa93fe9f142e\/economic-research-chatgpt-usage-paper.pdf\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"text-decoration: underline; color: black;\">2.1%<\/span><\/a> of the queries are specifically about \u201cpurchasable products.\u201d It is not an impressive number on its own, but when you put it into the context of 700 million users sending an average of 18 billion messages each week, it\u2019s easy to see the opportunity.<\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/streamlining-finance-management-with-generative-ai\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">E-commerce websites and platform<\/span><span style=\"text-decoration: underline;\">s<\/span> <\/a><\/span>will need to start preparing for an increase in agentic AI traffic, as well as a gradual decline in direct human traffic. A similar example of AI impacting conventional search methods can be seen with <a href=\"https:\/\/www.pewresearch.org\/short-reads\/2025\/07\/22\/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results\/\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"text-decoration: underline; color: black;\">Google<\/span><\/a> as well. When Google introduced AI summaries, many users began using that to find answers instead of clicking on articles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af8ef94 e-con-full e-flex e-con e-child\" data-id=\"af8ef94\" data-element_type=\"container\" data-e-type=\"container\" id=\"03\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53732e3 location-heading elementor-widget elementor-widget-heading\" data-id=\"53732e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to leverage the full potential of agentic commerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50e34f5 elementor-widget elementor-widget-text-editor\" data-id=\"50e34f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>If you are <a href=\"\/blog\/ai-first-architecture-in-enterprise-tech\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #000000;\">an enterprise <\/span><\/a>with e-commerce offerings, it\u2019s important to start looking into the role and potential impact of agentic AI in e-commerce. If you are a seller on platforms that ChatGPT and AI agents are already searching, this is ever more urgent. Either way, there are five areas sellers and enterprises should start focusing on if they wish to succeed in the era of agentic AI e-commerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0de763a e-con-full e-flex e-con e-child\" data-id=\"0de763a\" data-element_type=\"container\" data-e-type=\"container\" id=\"04\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df68d7d location-heading elementor-widget elementor-widget-heading\" data-id=\"df68d7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Integration<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c71fb22 elementor-widget elementor-widget-text-editor\" data-id=\"c71fb22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Most LLM interfaces possess search capabilities, but a proper integration between them and your platform is crucial to enable search and match capabilities via metadata. It also enables users to leverage platform-specific refund and return features. Businesses with Shopify stores must ensure that they meet any integration requirements if they are not handled platform-wide by default. Sellers from all platforms must start looking into the integration requirements of other agentic commerce initiatives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f79dc2c e-con-full e-flex e-con e-child\" data-id=\"f79dc2c\" data-element_type=\"container\" data-e-type=\"container\" id=\"05\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8e347d location-heading elementor-widget elementor-widget-heading\" data-id=\"c8e347d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marketing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e701f53 elementor-widget elementor-widget-text-editor\" data-id=\"e701f53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Since agentic commerce spaces are not yet saturated or pay-to-play, shifting the focus and budget to organic marketing can yield strong results. This would involve matching user (buyer) intent contextually, targeting pain points, understanding Agent\/LLM interactions of your target audience, and hitting those pain points with your marketing content. It\u2019s important to understand that LLMs run far more contextually aware searches than marketplaces and search engines, so a consistent and informative marketing approach across multiple channels will help.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d7c926b e-con-full e-flex e-con e-child\" data-id=\"d7c926b\" data-element_type=\"container\" data-e-type=\"container\" id=\"06\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f70ebca location-heading elementor-widget elementor-widget-heading\" data-id=\"f70ebca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Listing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b386e12 elementor-widget elementor-widget-text-editor\" data-id=\"b386e12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Listings are typically listed from a marketplace&#8217;s search algorithm&#8217;s perspective or for a broader SEO perspective, but that\u2019s no longer enough. You must understand the kind of questions people might ask an LLM\/AI agent when looking for a product like yours, the features they may ask it to vet products for, or any specific signals they might embed in their prompts for evaluation criteria. Overhauling your listings for Answer engine optimization (AEO) is a good start, but a more comprehensive strategy to revise listings for LLMs would be better.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1c96e0 e-con-full e-flex e-con e-child\" data-id=\"a1c96e0\" data-element_type=\"container\" data-e-type=\"container\" id=\"07\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7f6e08 location-heading elementor-widget elementor-widget-heading\" data-id=\"c7f6e08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Trust signals<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11a4ace elementor-widget elementor-widget-text-editor\" data-id=\"11a4ace\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In LLM search, high-quality trust signals can bump your products to the top of the results, and a lack of such signals (reviews and more) might hurt your chances, even if you check all the other boxes. It\u2019s also worth looking into the depth, authenticity, and diversity of trust signals, not just the count.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91a8efc e-con-full e-flex e-con e-child\" data-id=\"91a8efc\" data-element_type=\"container\" data-e-type=\"container\" id=\"08\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74b56e3 location-heading elementor-widget elementor-widget-heading\" data-id=\"74b56e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Redefining metrics<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75c4132 elementor-widget elementor-widget-text-editor\" data-id=\"75c4132\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The core performance tracking dimensions would remain the same, like visibility and conversions, but metrics will be changed. They are not yet broadly available, but as agentic commerce evolves, we may likely see metrics like the number of times your product was displayed for relevant searches, how many times your products were selected for further questions, total conversions (that&#8217;s a classic), and in-chat vs. Agent-assisted conversions. Preparing for these new metrics can make you proactive about performance tracking in the new, shifting market.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45320ca e-con-full e-flex e-con e-child\" data-id=\"45320ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52ed7fe location-heading elementor-widget elementor-widget-heading\" data-id=\"52ed7fe\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"14\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Agentic commerce vs. traditional e-commerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1a7c56 elementor-widget elementor-widget-text-editor\" data-id=\"a1a7c56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Even in its developing stage, agentic commerce has the potential to significantly disrupt traditional <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/industry-retail\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">e-commerce<\/span><\/a><\/span>. Below are some key differences between agentic commerce and conventional e-commerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76a3516 e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"76a3516\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-956ebbb costing-box elementor-widget elementor-widget-text-editor\" data-id=\"956ebbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"eae-table-wrap\"><table class=\"stats-table\" style=\"border-collapse: collapse; width: 100%;\"><thead><tr><td style=\"width: 35%;\">\u00a0<\/td><td style=\"width: 35%;\"><strong>Agentic Commerce<\/strong><\/td><td style=\"width: 35%;\"><strong>Traditional E-Commerce<\/strong><\/td><\/tr><\/thead><tbody><tr><td><strong>Buyer\u2019s journey<\/strong><\/td><td>Compressed to one window \u2013 from discovery to purchase.<\/td><td>Spread over multiple discovery and decision points within the platform.<\/td><\/tr><tr><td><strong>Single-window access to multiple marketplaces<\/strong><\/td><td><div class=\"attr attr-1\">Yes. For all marketplaces integrated with the agent\/LLM.<\/div><\/td><td><div class=\"attr attr-2\"><p>No. Limited to one marketplace. Aggregators exist but divert buyers to seller\u2019s website.<\/p><\/div><\/td><\/tr><tr><td><strong>Buyer\u2019s product search<\/strong><\/td><td><div class=\"attr attr-1\">Descriptive, prompt-based, and far more granular than what e-commerce platforms allow.<\/div><\/td><td><div class=\"attr attr-2\"><p>Limited to platform\u2019s search engine capabilities and filters.<\/p><\/div><\/td><\/tr><tr><td><strong>Product search depth<\/strong><\/td><td><div class=\"attr attr-1\">Agents\/LLMs may access and process far more product data than what\u2019s available within listing<\/div><\/td><td><div class=\"attr attr-2\"><p>Platform search feature is developed for humans and reflects their searchability limitations.<\/p><\/div><\/td><\/tr><tr><td><strong>Intent awareness<\/strong><\/td><td><div class=\"attr attr-1\">May be grounded in a deeper understanding of buyer&#8217;s purchase intent, spending behavior, and previous discussions.<\/div><\/td><td><div class=\"attr attr-2\"><p>Only what is explicitly conveyed by the buyer.<\/p><\/div><\/td><\/tr><tr><td><strong>Autonomy<\/strong><\/td><td><div class=\"attr attr-1\">Partial \u2013 curating a short list of possible options. Full autonomy is expected in the near future.<\/div><\/td><td><div class=\"attr attr-2\"><p>None. Buyers make all decisions.<\/p><\/div><\/td><\/tr><tr><td><strong>Trust signals<\/strong><\/td><td><div class=\"attr attr-1\">Can be gathered from multiple external sources.<\/div><\/td><td><div class=\"attr attr-2\"><p>Only what is conveyed in listing and via reviews posted on the platform.<\/p><\/div><\/td><\/tr><\/tbody><\/table><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-96e2ee5 e-con-full elementor-hidden-desktop elementor-hidden-tablet e-flex e-con e-child\" data-id=\"96e2ee5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd6acb0 costing-box elementor-widget elementor-widget-text-editor\" data-id=\"dd6acb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"eae-table-wrap\"><table class=\"stats-table\"><tbody><tr><th>\u00a0<\/th><th>Agentic Commerce<\/th><th>Traditional E-Commerce<\/th><\/tr><\/tbody><tbody><tr><td><strong>Buyer\u2019s journey<\/strong><\/td><td>Compressed to one window \u2013 from discovery to purchase.<\/td><td>Spread over multiple discovery and decision points within the platform.<\/td><\/tr><tr><td><strong>Single-window access to multiple marketplaces<\/strong><\/td><td>Yes. For all marketplaces integrated with the agent\/LLM.<\/td><td>No. Limited to one marketplace. Aggregators exist but divert buyers to seller\u2019s website.<\/td><\/tr><tr><td><strong>Buyer\u2019s product search<\/strong><\/td><td>Descriptive, prompt-based, and far more granular than what e-commerce platforms allow.<\/td><td>Limited to platform\u2019s search engine capabilities and filters.<\/td><\/tr><tr><td><strong>Product search depth<\/strong><\/td><td>Agents\/LLMs may access and process far more product data than what\u2019s available within listing.<\/td><td>Platform search feature is developed for humans and reflects their searchability limitations.<\/td><\/tr><tr><td><strong>Intent awareness<\/strong><\/td><td>May be grounded in a deeper understanding of buyer&#8217;s purchase intent, spending behavior, and previous discussions.<\/td><td>Only what is explicitly conveyed by the buyer.<\/td><\/tr><tr><td><strong>Autonomy<\/strong><\/td><td>Partial \u2013 curating a short list of possible options. Full autonomy is expected in the near future.<\/td><td>None. Buyers make all decisions.<\/td><\/tr><tr><td><strong>Trust signals<\/strong><\/td><td>Can be gathered from multiple external sources.<\/td><td>Only what is conveyed in listing and via reviews posted on the platform.<\/td><\/tr><\/tbody><\/table><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a5cac3f e-con-full e-flex e-con e-child\" data-id=\"a5cac3f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1ce863b e-con-full e-flex e-con e-child\" data-id=\"1ce863b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-669bb2e location-heading elementor-widget elementor-widget-heading\" data-id=\"669bb2e\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"09\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Understanding OpenAI\u2019s instant checkout<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6610cc3 elementor-widget elementor-widget-text-editor\" data-id=\"6610cc3\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"major\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>OpenAI announced its \u201c<span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/openai.com\/index\/how-people-are-using-chatgpt\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"text-decoration: underline;\">Buy it in ChatGPT<\/span><\/a><\/span>\u201d capability and instant checkout feature on September 15th, 2025. For users, it\u2019s as simple as asking ChatGPT to find a product within (optional) a specific price range. They can ask for products with specific features, capabilities, certifications, etc. Sellers\/merchants from two approved platforms \u2013 Etsy andShopify are already discoverable on ChatGPT if they are connected to the relevant APIs on their platforms. Etsy and Shopify ChatGPT integration is as easy as meeting the platform&#8217;s API requirements and granting the required permissions. Users with a Stripe account can make the payment for the item they like with one click<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac400e6 e-con-full e-flex e-con e-child\" data-id=\"ac400e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0a9c47 location-heading elementor-widget elementor-widget-heading\" data-id=\"d0a9c47\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"15\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A major milestone in agentic commerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-253ad2b elementor-widget elementor-widget-text-editor\" data-id=\"253ad2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Despite its platform (Etsy and Shopify), payment processor (Stripe), and regional (US) limitations at the time of writing, OpenAI\u2019s instant checkout feature is a significant milestone for the evolving paradigm of agentic commerce. It\u2019s also a sign of things to come. As trust on this feature grows and ChatGPT becomes better at serving personalized recommendations for products users are searching for, we might see explosive organic growth. This feature may even drive more traffic to ChatGPT and other LLMs, especially as the experience becomes more seamless; inventory grows, and more supporting features (like side-by-side product comparison) become available.<\/p><p>Other growth milestones may include:<\/p><ul><li>Moving from single item to multi-cart.<\/li><li>Adding other payment processors like PayPal<\/li><li>Integrating with other e-commerce platforms. The most significant could be Amazon.<\/li><li>Over 84% of ChatGPT\u2019s traffic comes from outside the US. This shrinks when we include Stripe and merchant availability by region, but opening this feature to the rest of the world can still lead to a significant increase in sales.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d2836e6 e-con-full e-flex e-con e-child\" data-id=\"d2836e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9a224f location-heading elementor-widget elementor-widget-heading\" data-id=\"f9a224f\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"10\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Agentic Commerce Protocol \u2013 The open protocol driving this shift<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c81747c elementor-widget elementor-widget-text-editor\" data-id=\"c81747c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Agentic Commerce Protocol, or ACP, was developed by OpenAI and Stripe and shared as an <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.agenticcommerce.dev\/\" target=\"_blank\" rel=\"nofollow\"><span style=\"text-decoration: underline;\">open standard<\/span><\/a><\/span>, so it sits outside these two ecosystems. Any AI agent\/LLM, payment processor, or merchant can leverage ACP to establish secure payment channels between the user and the merchant. OpenAI is only the first company to use it, and while only one piece of the puzzle, ACP can play an important role in the growth of agentic commerce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1435c66 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1435c66\" data-element_type=\"section\" data-e-type=\"section\" id=\"11\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aba47e7\" data-id=\"aba47e7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2aec9d2 elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default\" data-id=\"2aec9d2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e109e2c\" data-id=\"e109e2c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-111355b location-heading elementor-widget elementor-widget-heading\" data-id=\"111355b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Powering the next wave of agentic commerce with 10Pearls<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cc73b47\" data-id=\"cc73b47\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9995ec elementor-widget elementor-widget-text-editor\" data-id=\"b9995ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>ChatGPT\u2019s instant checkout is only the beginning. <span style=\"color: #000000;\">Enterprises and <a style=\"color: #000000;\" href=\"\/blog\/enterprise-ai-pilot-to-production\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">product engineering<\/span><\/a><\/span><span style=\"text-decoration: underline; color: #000000;\"> partners<\/span> that understand this shift toward agentic commerce are already working towards harnessing this capability. As a future-focused AI and innovation partner, 10Pearls can help you leverage the full potential of <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/building-ai-products-users-love\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">agentic ROI<\/span><\/a><\/span>.<\/p><p>Our agentic AI capabilities and deep understanding of the Model Context Protocol (MCP), multi-agent orchestration, and agent mesh frameworks allow us to spearhead a wide range of agentic commerce initiatives. The end-to-end services that start with assessment and consultations help us identify and pursue the best approach to integrating agentic commerce in your business model.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-89a3e5c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"89a3e5c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c77badb\" data-id=\"c77badb\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4048381 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4048381\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0968eb1\" data-id=\"0968eb1\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46ae241 elementor-widget elementor-widget-image\" data-id=\"46ae241\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"426\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2024\/11\/exelon-blog-contact-bg.jpg\" class=\"attachment-full size-full wp-image-114002\" alt=\"Exelon Recognizes 10Pearls for Advancing Inclusivity in Business Practices\" srcset=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2024\/11\/exelon-blog-contact-bg.jpg 720w, https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2024\/11\/exelon-blog-contact-bg-300x178.jpg 300w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-06affe9\" data-id=\"06affe9\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bc0639 elementor-widget elementor-widget-image\" data-id=\"8bc0639\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"94\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2024\/04\/10P-Logo.svg\" class=\"attachment-medium size-medium wp-image-83077\" alt=\"10p-logo-get-in-touch\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9f67c8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"c9f67c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Get in touch with us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a21825 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6a21825\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Global digital transformation and product engineering partner<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5cdce0 elementor-widget elementor-widget-wpforms\" data-id=\"a5cdce0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpforms.default\">\n\t\t\t\t<div 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elementor-element elementor-element-2c39e39 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c39e39\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e9ceaa6\" data-id=\"e9ceaa6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-997918c elementor-widget elementor-widget-heading\" data-id=\"997918c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related articles<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5ac1bcf elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5ac1bcf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-c25b320\" data-id=\"c25b320\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a85fa08 elementor-widget elementor-widget-shortcode\" data-id=\"a85fa08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n    <div class=\"insights-section\">\n        <div class=\"swiper-outer-container casestudiesbox\">\n            <div class=\"swiper casestudiesbox-wrapper\">\n                <div class=\"swiper-wrapper\">\n\n                            <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/07\/ai-software-testing-companies-blog-thumb-1024x1024.webp\"\n                         class=\"front\"\n                         alt=\"Top AI-Powered Software Testing Companies\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">AI\/ML<\/p>\n                            <hr>\n                            <p class=\"h5\">Top AI-Powered Software Testing Companies<\/p>\n                            <p class=\"p\">Compare the top AI-powered software testing services and learn how automation, self-healing tests, and AI-augmented QA de-risk enterprise releases.<\/p>\n   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class=\"h3\">AI\/ML<\/p>\n                            <hr>\n                            <p class=\"h5\">Corporate AI Implementation Failure &#8211; Role of Leadership<\/p>\n                            <p class=\"p\">Most enterprises now share the same models and tools, so why does AI still fail? The gap is leadership: prioritization, ownership, and governance, not better technology.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/ai-fails-because-of-leadership-not-technology\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/06\/in-house-vs-outsourcing-blog-featured-image-1024x1024.webp\"\n                         class=\"front\"\n                         alt=\"In-House vs Outsource Mobile App Development: What&#8217;s Best?\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">Mobile app development<\/p>\n                            <hr>\n                            <p class=\"h5\">In-House vs Outsource Mobile App Development: What&#8217;s Best?<\/p>\n                            <p class=\"p\">Every mobile app starts with one decision: build in-house or outsource. We break down the real costs, tradeoffs, and the questions that determine which model is right for you.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/inhouse-vs-outsource-mobile-app-development\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/06\/outome-based-pricing-blog-thumbnail.webp\"\n                         class=\"front\"\n                         alt=\"Outcome Based Pricing in Digital Engineering\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">AI\/ML<\/p>\n                            <hr>\n                            <p class=\"h5\">Outcome Based Pricing in Digital Engineering<\/p>\n                            <p class=\"p\">AI is making outcome-based pricing more viable, but success still depends on clear metrics, shared accountability, and disciplined execution.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/outcome-based-pricing-is-reshaping-digital-engineering\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/06\/Main-3-1024x1024.webp\"\n                         class=\"front\"\n                         alt=\"The Hidden Risk Behind AI-Powered Software Development\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">AI\/ML<\/p>\n                            <hr>\n                            <p class=\"h5\">The Hidden Risk Behind AI-Powered Software Development<\/p>\n                            <p class=\"p\">AI coding tools are accelerating development, but code review, governance, and quality assurance aren&#039;t keeping pace. Learn how enterprises can scale AI development responsibly.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/hidden-risk-ai-powered-software-development\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2025\/07\/Top.webp\"\n                         class=\"front\"\n                         alt=\"Top 10 custom software development companies delivering innovative solutions\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">Software development<\/p>\n                            <hr>\n                            <p class=\"h5\">Top 10 custom software development companies delivering innovative solutions<\/p>\n                            <p class=\"p\">This article compares the top 10 custom software development companies for 2026. The rankings are based on the average review rating on Clutch<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/top-custom-software-development-companies\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/04\/software-developer-challenges-featured.webp\"\n                         class=\"front\"\n                         alt=\"Software Development Challenges and Solutions for Modern Enterprises\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">Software development<\/p>\n                            <hr>\n                            <p class=\"h5\">Software Development Challenges and Solutions for Modern Enterprises<\/p>\n                            <p class=\"p\">Discover the top software development challenges enterprises face, legacy systems, security, talent shortages, and proven solutions to overcome them.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/software-development-challenges-solutions\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/03\/Thumbnsil-1024x1024.webp\"\n                         class=\"front\"\n                         alt=\"How AI is transforming Agile in 2026\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">Software development<\/p>\n                            <hr>\n                            <p class=\"h5\">How AI is transforming Agile in 2026<\/p>\n                            <p class=\"p\">Modern Agile evolves with AI, cloud, and governance, reshaping team workflows and delivery for scalable, secure enterprise software in 2026.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/agile-software-development\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2026\/01\/top-software-development-technologies-feature-image.webp\"\n                         class=\"front\"\n                         alt=\"Explore the tech driving software development innovation\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">Software development<\/p>\n                            <hr>\n                            <p class=\"h5\">Explore the tech driving software development innovation<\/p>\n                            <p class=\"p\">Our top software development technologies in 2026 overview covers AI tools, low code &amp; cloud development tools, programming languages, and databases.<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/top-software-development-technologies\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n                <div class=\"swiper-slide\">\n            <div class=\"sa_hover_container\">\n                <div class=\"column\">\n                    <img decoding=\"async\" src=\"https:\/\/10pearls.com\/uk\/wp-content\/uploads\/2024\/05\/top_industries_driving_main_blog.webp\"\n                         class=\"front\"\n                         alt=\"Top sectors using custom software in Saudi Arabia\">\n                    <div class=\"text-wrap\">\n                        <div>\n                            <p class=\"h3\">Software development<\/p>\n                            <hr>\n                            <p class=\"h5\">Top sectors using custom software in Saudi Arabia<\/p>\n                            <p class=\"p\">Saudi Arabia is quickly shifting away from an oil-based economy for the first time in approximately 8 decades. As Saudi Arabia diversifies, the need for adaptable, sector-specific digital solutions is driving a rise in custom...<\/p>\n                        <\/div>\n                        <div class=\"self-align-end d-flex justify-content-end\">\n                            <a class=\"readmore-anchor\"\n                               href=\"https:\/\/10pearls.com\/uk\/blog\/top-sectors-using-custom-software-saudi-arabia\/\"\n                               target=\"_blank\">Read More<\/a>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        \n                <\/div>\n\n                <div class=\"swiper-pagination\"><\/div>\n                <div class=\"swiper-button-next\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"24\" viewBox=\"0 0 14 24\" fill=\"none\">\n                        <path d=\"M2 2L12 12L2 22\" stroke=\"black\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n                    <\/svg>\n                <\/div>\n                <div class=\"swiper-button-prev\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"24\" viewBox=\"0 0 14 24\" fill=\"none\">\n                        <path d=\"M12 2L2 12L12 22\" stroke=\"black\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n                    <\/svg>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n<link data-wpacu-to-be-preloaded-basic='1' rel='stylesheet' id='swiper-css' href='https:\/\/10pearls.com\/uk\/wp-content\/plugins\/elementor\/assets\/lib\/swiper\/v8\/css\/swiper.min.css' media='all' \/>\n<link rel='stylesheet' id='e-swiper-css' href='https:\/\/10pearls.com\/uk\/wp-content\/plugins\/elementor\/assets\/css\/conditionals\/e-swiper.min.css' media='all' \/>\n<script 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elementor-widget-button\" data-id=\"1dbf7da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/news-insights\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View all<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ad9d01f faq elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ad9d01f\" data-element_type=\"section\" data-e-type=\"section\" id=\"12\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4eccb1a\" data-id=\"4eccb1a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea51ea1 location-heading elementor-widget elementor-widget-heading\" data-id=\"ea51ea1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Agentic Commerce FAQs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95918c6 elementor-widget__width-inherit elementor-widget elementor-widget-accordion\" data-id=\"95918c6\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"faq\" data-widget_type=\"accordion.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1561\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1561\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How to implement agentic commerce workflows?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1561\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1561\"><p>Agentic commerce workflow implementation journey for sellers starts with integrating their online store\/marketplace to the agent\/LLM that buyers will interact with. They also need to adopt a protocol that enables secure payment through an agent\/LLM and a payment processor to facilitate transactions through this protocol. The agent\/LLM must have access to products\u2019 metadata through integration and clear and reliable trust signals to increase the chances of visibility and conversion.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1562\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1562\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What are the best tools for agentic commerce?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1562\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1562\"><p>The best tools for any enterprise or seller adopting agentic commerce are subject to their ecosystem and approach to agentic commerce. Sellers leveraging an LLM\u2019s native agentic commerce capabilities will only require tools like integration APIs to start, assuming they are independent or their platform is already connected to the LLM (like Etsy and Shopify are to OpenAI, at the time of writing this). In contrast, sellers implementing their own agentic commerce on their own will benefit from agent-development tool kits (like PayPal\u2019s) and orchestration frameworks. They will also need tools like payment processor integration APIs, secure payment protocols, and compliance and verification tools. Performance tracking tools are critical for both types of sellers.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1563\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1563\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is the best solution for agentic commerce?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1563\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1563\"><p>Agentic commerce is an emerging paradigm, and for now, OpenAI&#8217;s instant checkout that allows buyers to complete purchases within ChatGPT is arguably the best agentic commerce solution available despite its limitations.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1564\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1564\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How can marketplaces prepare for agentic commerce?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1564\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1564\"><p>To prepare for agentic commerce, marketplaces should ensure their infrastructure is ready for more AI traffic (dedicated APIs, rate limits, etc.), listings are enriched with metadata and schemas for AI agents, and they have adopted agentic commerce protocols for safe payment processing. Integrating trust signals and connecting with payment. processors AI agents are leaning toward may help them stand out against competing marketplaces.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1565\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1565\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How can enterprises get started with agentic commerce initiatives?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1565\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1565\"><p>Enterprises must start by determining whether their business model is even aligned with the current or evolving agentic commerce paradigm, and if it is, understanding their timeline. Then they must determine if they have the capabilities and <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/ai-data-readiness-roadmap-guidance\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">data infrastructure<\/span><\/a><\/span> for an agentic commerce initiative.<br \/>Then they must choose one of the two available paths to agentic commerce \u2013 connect with an LLM like ChatGPT or develop their own agentic commerce capabilities and interfaces. The first has constraints related to platform-level permission and integrations. The second requires technical capabilities to develop and maintain agentic commerce and business capabilities to make agentic commerce work within their model.<br \/>A mix of both can be practical, and a seasoned AI expert like 10Pearls that also brings diverse industry experience to the table can help enterprises pursue the most optimal approach to agentic commerce.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1566\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-1566\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How does agentic commerce ensure security and compliance?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1566\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-1566\"><p>Agentic commerce leverages the compliance and data security guardrails of the <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"\/blog\/identify-and-address-your-weak-spots-enhancing-your-llm-security\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">underlying LLM<\/span><\/a><\/span>, existing privacy and financial security controls of the payment processor, a secure payment protocol connecting all stakeholders, and merchant identification and verification at the integration layer. However, as agents become more autonomous, a new security and compliance layer will emerge with new checks, like user intention verification, agents&#8217;\/LLMs&#8217; autonomy limits, transaction provenance, etc.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1567\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-1567\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What industries will benefit most from agentic commerce?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1567\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-1567\"><p>Industries that have more \u201cdecision-heavy\u201d products and services, and rich metadata might benefit more from agentic commerce in the first wave. They are naturally positioned to benefit from this new customer journey. For now, this includes electronics, home goods, and travel.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1568\" class=\"elementor-tab-title\" data-tab=\"8\" role=\"button\" aria-controls=\"elementor-tab-content-1568\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How will agentic commerce transform customer experience (CX)?<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-1568\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"8\" role=\"region\" aria-labelledby=\"elementor-tab-title-1568\"><p>Agentic commerce will facilitate a single window customer journey (from discovery to purchase) and allow customers to fetch results from multiple marketplaces at once. Customers will also be able to convey their intents (what they wish to buy) and constraints (budget, features, etc.) more comprehensively through prompts and start trusting agents\u2019\/LLM\u2019s recommendations as their positive experiences accumulate.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-67a8fda elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"67a8fda\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-33a61bc\" data-id=\"33a61bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e516876 elementor-widget elementor-widget-html\" data-id=\"e516876\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script>\n\n    jQuery('.company-table a.title-link').click(function() {\n        var target = $(this).data('target');\n        $('html, body').animate({\n            scrollTop: $(target).offset().top - 80\n        }, 1000); \n    });\n\n\njQuery(window).on('load', function() {\n    jQuery('#homeAnchorMenu2 li a').click(function(event) {\n        event.preventDefault();  \n        var target = jQuery(this).data('target');\n        window.scrollTo({\n            top: jQuery(target).offset().top - 80,\n            behavior: 'smooth'\n        });\n    });\n    \n});\n\n\n\/\/ jQuery('#homeAnchorMenu2 li a').click(function(event) {\n\/\/     event.preventDefault();  \n\/\/     var target = jQuery(this).data('target');\n\n\/\/     \/\/ First, reset the scroll position\n\/\/     jQuery('html, body').stop(true, true).animate({ scrollTop: 0 }, 1); \/\/ Quick reset to top\n\n\/\/     \/\/ Then, animate to the target div\n\/\/     if (jQuery(target).length) {  \/\/ Check if target element exists\n\/\/         jQuery('html, body').animate({\n\/\/             scrollTop: jQuery(target).offset().top - 80\n\/\/         }, 1000);  \/\/ 1000ms for smooth scrolling animation\n\/\/     }\n\/\/ });\n\n\n\ndocument.addEventListener('DOMContentLoaded', function() {\n    var combinedSelector = `\n        .pcp-item-87096 .sp-pcp-post-content .sp-pcp-readmore .pcp-readmore-link,\n        .pcp-item-87273 .sp-pcp-post-content .sp-pcp-readmore .pcp-readmore-link,\n        .pcp-item-87318 .sp-pcp-post-content .sp-pcp-readmore .pcp-readmore-link\n    `; \n    var rel_elements = document.querySelectorAll(combinedSelector);  \n    rel_elements.forEach(function(element) {\n        element.innerText = 'Watch video';\n    });\n});\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Discover what Agentic Commerce is, how it transforms e-commerce, its key stakeholders, and strategies for retailers to gain a new competitive 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